Author - Posts by JSB

Which is better- PGDM or MBA? by Prof Surabhi Singh

The PGDM is necessary if the student seeks specialization in the area of their interest. The talent can be effectively developed with the help of PGDM. The institute is considered to be best in PGDM course if it conforms to Quality and Curriculum as per the standards. Jaipuria School of Business has the uniqueness...

Marketing- Art or Science by Prof Surabhi Singh

Marketing is the term which enables the value creation with clear cut communication and its focused delivery. This is often misnomer to sales where the orientation towards profit is the main goal. The customer value is the end result of Marketing and profit comes as a result of sales. The value is the additional...

JSB student felicitated at an Award Function at Mewar Institute of Management

Jaipuria School of Business congratulates its student Ratnesh Kumar Vishwakarma, Batch 2016-18 for having received an award for being a consistent topper during his three years of Graduation at Mewar Institute of Management, Ghaziabad on March 8, 2017. He was felicitated at the Management Award Function by Dr Ashok Kumar Gadiya, Chairman, Mewar Group...

Saluting the Women Power on the special occasion of IWD (International Womens Day) by Prof Yusuf Mehdi

International Women's Day is celebrated on March 8 every year worldwide, commemorating the political, social and economic achievements of women. Over the decades, the objective of Women’s Day celebration has evolved and embraced culture and ethnicity to emerge as a celebration of appreciation, respect and love towards women. Women’s Day forms an integral part...

A new awakening by Dr Anindita

In 1991 India awakened to a new beginning, a big change. It was a revolution felt by the Indians at large. India again was jolted and awakened to a very big economic revolution on November 8, 2016. Demonetization was just the stopping of currency denominations in circulation but the ripples which are felt after...