DR. NITIN KR SAXENAadmin
ASSOCIATE PROFESSOR- MKTG. AND DATA ANALYTICS
Dr. Nitin Kr Saxena has 13 years of Industry and 2 years of Academia experience and has worked for companies like Vodafone, Reliance Communications, Idea Cellular, and HCL. The practical insights and knowledge that he has gained in Industry help him in delivering the subjects with live and practical cases to Management Students. He has done PhD in Marketing and has done certification courses on ‘Multivariate Data Analysis’ and ‘Data Science Using R and Python’ from IIT Roorkee. In addition, he has undergone a Case Teaching Workshop by Harvard Business Publishing in association with IIM Ahmedabad. With two edited books, twenty seven research papers in National and International Journals, and edited books of repute, he has research interest in areas of Digital Marketing, Marketing Strategies, Advertising and Promotion, and Marketing Analytics. Dr. Nitin Kr Saxena is the author of www.learnistan.com, a learning resource platform for students.
Website – www.nitinkrsaxena.com