Jaipuria School of Business

PGDM Admissions Open

The facilitators of your success

DEPARTMENT

Marketing

DEGREES

PhD (Marketing)

EXPERIENCE

13 Years Industry & 5 Years Academics

‘Teacher by Instinct, Researcher by Training & Institutional Builder by Experience’

Dr. Nitin Kumar Saxena has an impressive educational background and experience in industry and academia. An esteemed alumnus of IIM Ahmedabad, Dr. Saxena holds a Ph.D. in Brand Management, which garnered him the prestigious Best Ph.D. Thesis award.

With over 13 years of industry experience and more than 5 years of academia, Dr. Saxena's expertise is unparalleled. Throughout his career, Dr. Saxena has contributed his skills and knowledge to renowned companies such as Vodafone, Reliance Communications, Idea Cellular, and HCL. This extensive industry exposure has uniquely positioned him, and he imparts practical insights and real-life case studies to his students. Dr. Saxena was a visiting faculty to Uniglobe College (Pokhra University), Nepal.

Recognized for his exceptional contributions to academia, Dr. Saxena has been honored with the Young Faculty by CEGR (2023). Additionally, he received the "Best Professor in Marketing Analytics" award from ICBM-AMP (2018).

Beyond his teaching responsibilities, Dr. Saxena is pivotal as the Chairperson of Accreditation & IQAC. His involvement in Quality Assurance and NBA work, along with NIRF and other ranking platforms, highlights his commitment to maintaining high standards in education. Furthermore, Dr. Saxena actively shares his expertise through Faculty Development Programs conducted by prestigious Indian universities, where he imparts knowledge on Research Methods, Accreditations, Design Thinking, and Innovation. Dr. Saxena has successfully organized events like International Conference, National Conference, Marketing Conclaves, and FDPs.

With a passion for research, Dr. Saxena has published two books and 27 research papers in esteemed National and International Journals and books of repute. His research interests lie at the intersection of Branding, Higher Education, and Organizational Behavior, reflecting his commitment to exploring innovative approaches to these fields. Dr. Saxena is an accomplished columnist lending his insightful perspectives to renowned publications such as India Today, Hindustan Times, Education World, and The Pioneer.

 

 

 

Dr Nitin Kr Saxena
Professor
Chairperson: IQAC & Accreditation, Library; Area Chair – Marketing