Knowledge Portal

Faculty Research

2021

  • Saxena, N. K., (2021). Green Consumerism and Environmental Sustainability: A Study of Attitude towards Environment-Friendly Products. India Journal of Ecology. (Scopus Indexed – Acceptance Received)
  • Saxena, N. K. & Dhar, U. (2021). Brand Image Models of Non-Durable Products: An Exploratory. AIMS International Journal, 15(2). 119-135. (USA)
  • Saxena, N. K. & Dhar, U. (2021). Building Brand Image: A Multi-Perspective Analysis. Elementary Education Online 20(5), 3885-3892. (Scopus Indexed – Turkey)
  • Chaturvedi Vartika &Kanchana KP (2021). Employee Apprehensions and AI-Challenges and Benefits, Sambodhi UGC Care Approved, Peer Reviewed and Referred Journal
  • Chaturvedi Vartika &Kanchana KP (2021). Fourth Industrial Revolution: Driving Transformation and Growth 2021    Springer
  • Chaturvedi Vartika &Kanchana KP (2021). Breaking the Glass Ceiling Culture: Structural, Cultural and Organizational, International Conference on Glass Ceiling Issues and challenges on women career development in educational institutions (ICGC-2021) AITS Tirupati.
  • Kanchana KP & Chaturvedi Vartika (2021). Glass Ceiling: Is There Any Sign of Breaking this in the 21st Century: An analysis: 2021    International Conference on Glass Ceiling Issues and challenges on women career development in educational institutions (ICGC-2021) AITS Tirupati.
  • Bhushan B., (2021).  Barrier, preventing women from achieving from Senior Position in Education,  J of Intelligent systems technologies and applications (Inder science publications) Acceptance Confirmations- IJISTA-271524, scheduled for inclusion in V20 N1

2020

  • Chaturvedi, V. & Saxena, N. K. (2020). Survival of the Quickest: India’s Response to COVID-19. Journal of Xi’an University of Architecture & Technology, 12 (4), 5401-5410.
  • Saxena, N. K., Saxena, R. & Chaturvedi, V. (2020). Using Social Networking Sites as an Educational Tool: Digital Empowerment and Academic Performance. Purukal Journal, 31 (8), 1454-1464.
  • Saxena Nitin & Chaturvedi Vartika, (2020). Emerging Issues in the Indian Marketplace: Post COVID-19, Juni Khyat Journal (ISSN 2278-4632)
  • Saxena, R., Saxena, N. K., & Pachauri, V. (2020). Emerging Issues in the Indian Marketplace: Post COVID-19. Juni Khyat Journal, 10 (7). 192-199. (UGC Care Group I | ISSN 2278- 4632)
  • Chaturvedi V., & Saxena, N. K., (2020). Empower Women Empower Nation. Giving Value to the Voiceless, Bharati Publication (ISBN 978938965745)
  • Patel, Ajay (2020). Assessment of market Efficiency of Agricultural Stocks in India: An analysis, Mudra: Journal of Finance and Accounting, 7(1)
  • Chaturved Vartika (2020). A Study on Employer’s Concern Towards Employere’s Safety, Security and Well-being for Productivity Pre and Post COVID-19. Contemporary Issues in Business Management and Information Technology.        Amity University Publications
  • Bhushan Bharat (2020).  Inclusive leadership in supply chain management international journal of Research in Management, Issue Jul- Dec20
  • Chaturvedi Vartika & Kanchana KP (2020).  Employee Apprehensions and AI-Challenges and Benefits-An Investigations, ICSE 2020 KIIT

2019

  • Shukla, T., (2019). The Availability and Uses of Digital Technology in Community Service with Reference to Health Sector in Oromia Regional State, Ethiopia, International Journal of Interdisciplinary Current Advanced Volume-01 /8 pp 68-74 ISSN: 2663-0931(Print)
  • Shukla, T., (2019). Employee Concerns and AI- An investigation published in the edited book titled Emergence of Artificial Intelligence and Internet of Things Challenges and Opportunities for Business, Society & Education, Excel Publishers, pp 44-49; ISBN 978-93-88237-82-6
  • Saxena, N. K. & Dhar, U. (2019). Brand Image of Durable Products: A Factorial Analysis. Indian Journal of Psychometry and Education, 50 (2).
  • Tyagi, A. & Saxena, N. K. (2019). Future of Technology: Unleashing the Power of Business. The emergence of Artificial Intelligence and Internet of Things: Challenges and Opportunities for Business, Society and Education. Page 131-140, Excel India Publishers (ISBN 978-93-88237-82- 6).
  • Shukla, T. & Saxena, N. K. (2019). Impact of Demographic Variables on Green Marketing: Customer Awareness and Environmental Sustainability. Business Sustainability in the 21st Century: Managing People, Planet and Profit. Page 131-143, Bloomsbury Publication (ISBN 978-93-88912-91-4)
  • Saxena, N. K & Saxena, R. (2019). Effect of Social Media Marketing on Customers’ Behavioral and Emotional Response: Mediating Role of Brand Equity. Conference Proceeding, Driving Marketing Excellence through Experiences in Emerging Economies. IMT Ghaziabad Publication. Page 222-227. (ISBN 978-93-5346-669-5)
  • Gangwar, R. & Saxena, N. K (2019). Leveraging Analytics for Smart Decision Making: A Sustainable Business Approach. OJAS International Journal of Research in Management, Jan-Jul, 21-25
  • Shukla, T. & Saxena, N. K. (2019). Brand India: Diverse Perceptions Unique Identity. Journal of Emerging Technologies and Innovative Research, 6 (4), 441-452.
  • Gangwar, R. & Saxena, N. K. (2019). The advent of Artificial Intelligence into Business Strategies: Doors to Countless Opportunities. International Journal of Advance and Innovative Research, 6 (2), 231-234.
  • Saxena, N. K. & Saxena, R. (2019). Green Entrepreneurship: A Blessing for Environmental and Social Development. Jagran Journal of Commerce & Economics, 4 (3)
  • Chaturved V., (2019). Employee Retention: A Study in Higher Education Industry, HR Conference on „The Next Wave of Business Excellence & Role of HR‟, May 14, 2019, organized by IBS Pune.
  • Chaturved V., (2019). 21 Lessons for the 21st Century by Yuval Noah Harari” Book Review 2019 OJAS, An International Journal of Research in Management. ISSN:2279-0373
  • Chaturved V., & Kanchana KP (2019). Changing Role of Learning and Development Practitioner: An Investigation   2019    International Conference 2019 is “Industry 4.0 and Future of Work.”6th-7th organized by IILM Gurugram
  • Chaturved V., & Kanchana KP (2019). Employee Happiness at Retail Store: An Empirical Study 2019 International Management Conference on “Advances in Management Research, Innovation and Technology, Bloomsbury Publications
  • Singhal, S., (2019). Prospects and Challenges in Cryptocurrency Transactions: Bitcoins, OJAS Journal of Research in Management, ISSN No.2279- 0373, page no.16-20
  • Singhal, S., (2019). The Availability and Uses of Digital Technology in Community Service with Reference to Health Sector in Oromia Regional State, Ethiopia, International Journal of Interdisciplinary Current Advanced Volume-01 /8,  pp 68-74
  • Patel, A., (2019). An Analysis of Cointegration between Nifty Index, Dollar/INR, and Crude Oil Price. Journal of Advanced Research in Dynamical & Control Systems, Vol. 11, No. 12, 151. SCOPUS
  • Patel, A., (2019). Study on Performance Rating of SBI Group:CAMEL Model Analysis”, Zenith International Journal of Multidisciplinary Journal, EBSCO
  • Patel, A., (2019). Construction of Optimal Portfolio using Sharpe Single Index Model”, Journal of General Management Research, Vol.5, Issue 1, EBSCO and UGC.
  • Patel, A., (2019). A Study on Risk-Return Profile of Mutual Funds in India”, International Research Journal of Management & Commerce (IRJMC), 61-72. Google Scholar and Cabell’s Directories
  • Patel, A., (2019). Prospects and Challenges in Cryptocurrency Transactions: Bitcoins, OJAS: Expanding the Knowledge Horizon”, (ISSN No: 2279-0373, eISSN No: 2321-726X), pp-16.
  • Datta D., (2019). Critical Thinking in Information Technology Strategy in Organizations”, 2019 OJAS An International Journal of Management in Research, ISSN2279-0373,
  • Tyagi, P., (2019). Boredom Sparks Creativity, Jaipuria Quest Magazine, 14th Issue.
  • Tyagi, P., (2019). Comparing the Performance and Volatility of Returns in Nifty 50 and SHCOMP Index, Ojas, International Journal of Research Management, SNN No- 22790373.
  • Tyagi, P., (2019). Augmented Reality: Shaping the Future of FinTech” Book- Emergence of Artificial Intelligence and Internet of Things: Challenges and Opportunities for Business, Society and Education, Excel India Publishers, ISBN- 978-93-88237-82-6.
  • Tyagi, P., (2019). Virtual reality: Shaping the future of fintech 2019 Excel India Publishers, Pg – 88-93ISBN- 978-93-88237-82-6.
  • Jain A., (2019). SCM Transformation Journey A case of Dabur India Limited International Journal of Research in Management, Issue Jan-July
  • Tyagi L., (2019). Leveraging big data for library management: A study, Excel India Publishers, Pg- 102-106 ISBN- 978-93-88237-82-6.
  • Bhushan B., (2019).  Smart Solutions- The future of sustained living, OJAS International Journal of Research in Management, Special Issue, 30-33.

2018

  • Shukla, T., (2018). Study of awareness of micro-insurance policies: Comparative analysis of Two Villages, JIMS 8M, Vol.23/1, pp59-63ISSN:0973-9335
  • Shukla, T., (2018). Penetration of Health Insurance in India: Reality or Mirage, Asian Journal of Management Applications and Research, vol.8/1, pp798- 810 ISSN: 2230-8660 (print) ISSN: 2230-8679 (online)
  • Shukla, T., (2018). A study on the impact of personality traits on the work-life balance, Excel Publishers, pp 255-261; ISBN 978-93-88237-82-6
  • Shukla, T., (2018). Communication skills in Management Education: A student’s perspective, Excel Publishers, pp 232-245; ISBN 978-93-88237-82-6
  • Saxena, N. K. & Dhar, U. (2018). Revisiting Brand Image: New Views Old Beliefs. Psycho-lingua, 48 (1), 90-98.
  • Saxena, R., Pandey, D. K., & Saxena, N. K. (2018). Flipped Classroom Approach: Challenges and Opportunities. Literary Endeavour, IX (3), 279-284. (Scopus Indexed)
  • Saxena, N. K (2018). Cyber Crimes against Women in Cyberspace: A Critical Review. OJAS International Journal of Research in Management, Special Issue, 30-33.
  • Saxena, N. K., Saxena, R. & Gangwar, R. (2018). Influence of Social Media Marketing on Brand Equity and Customer Response: A Study of E-Commerce Players in India. Books of Abstract. 1st PAN IIT International Management Conference PANIITIMC 2018, Page 340 (ISBN 978-93-5311-935-5)
  • Saxena, R., & Saxena, N. K. (2018). Understanding Employability Skill Gap: Global Perspectives and Sustainable Development. Sustainable Practices of Managing People through Innovation and Technology in Agile Organizations. Page 20-29, Bloomsbury Publications (ISBN 978-93-88038-45-4)
  • Saxena, R. & Saxena, N. K. (2018). Building Digital Competencies for Students’ Self Development and Empowerment. Reinventing Human Resource Management. Adhyayan Publishers.
  • Arora, S., & Saxena, N. K. (2018). Preference for Employability Skills: A Study of Today’s Youth. Employable Skill Development in New India – Benchmarks and Best Practices & Perspectives and Approaches. Page 263-269, Excel India Publishers (ISBN 978938-8237000).
  • Katare, D., & Saxena, N. K. (2018). Digital Competence: 21st Century Skill for Self- Development. Employable Skill Development in New India – Benchmarks and Best Practices & Perspectives and Approaches. Page 342-348, Excel India Publishers (ISBN 978938-8237000).
  • Saxena, N. K. & Shukla, T. (2018). Precursors of Green Marketing: An Exploratory Study. Management Research & Innovation. Page 247, Bharti Publications (ISBN)
  • Saxena, R. & Saxena, N. K. (2018). Smart and Sustainable Offices: A Dynamic Perspective. Globalization: Prospects and Opportunities for New India Page 37, Cengage Publications (ISBN 978-81-928555-4-7).
  • Saxena, R. & Saxena, N. K. (2018). Enhancing Employability Skills among Business Students in India. Global Leadership Through Innovation, Entrepreneurship and Good Governance. Page 83, Bookwell Publications, New Delhi (ISBN 978-93-86578-30-3).
  • Patel, A., (2018). Construction of Optimal Portfolio Using Sharpe’s Single Index Model and Markowitz Model: An Empirical Study on Nifty 50 Stock, Journal of General Management Research, Vol. 5, Issue 1, January 2018, pp-86.
  • Singhal, S., (2018). Impact of Long Term Capital Gain Tax on Stock Market, Capital Market Dynamics, Bulletin of ASSOCHAM, Volume 2, Page no. 20-21.
  • Singhal, S., (2018). Penetration of Health Insurance in India: Reality or Mirage, Asian Journal of Management Applications and Research, vol.8/1, pp798-810
  • Tyagi, Parul (2018). Comparing the Volatility of Returns in Indian and Chinese Information Technology Sector, IITM Journal of Management and I.T., Vol-9, issue-2, 26-34. Indexed in CNKI Scholar, Ebsco Discovery.
  • Tyagi, Parul (2018). Comparing the Volatility of Returns in Indian and Chinese Pharmaceutical Sector, Business Analyst, Academic Journal of India’s Pioneering Institution, Shri Ram College of Commerce, Vol-39, No-2,
  • Tyagi, Parul (2018). Financial Inclusion: An Initiative of Modi-led-Government, OJAS, International Journal of Research Management. ISNN No- 22790373.
  • Tyagi, Parul (2018). Financial skill development in Gujrat, Haryana Rajasthan, and Madhya Pradesh: A comparative study, Excel Publishers, pp 186-198; ISBN 978-93-88237-82-6
  • Anindita, (2018). Skills in teaching: Learning from Panchatantra, Excel Publishers, pp 371-374; ISBN 978-93-88237-82-6
  • Singh Sweety (2018). The hopeful prospects of rejection will help you to have a clearer vision of your strategy going forward, Excel Publishers, pp 378-379; ISBN 978-93-88237-82-6
  • Yusuf Mehdi, (2018). Honing the soft skills through literature, Excel Publishers, pp 270-274; ISBN 978-93-88237-82-6

2017

  • Shukla, Timira (2017). Antecedents of HR Governance – An Insight, International Journal of Academic Research and Development(IJAR&D) Vol.3/1
  • Saxena, N. K. & Dhar, U. (2017). Brand Image: A Seasoned Review. Asian Journal of Management; 8 (1), 103-106.
  • Singhal, Santosh (2017). An Evaluation Of Reference To Growth And Financial Position, NIET Journal of Management ISSN No.0975-7643, Volume VIII, Issue:1 page no.63-72
  • Singhal, Santosh (2017). Performance Evaluation of Private Sector Banks In India, International journal of research in management ISSN No. 2279-0373, page no.21-28
  • Singhal, Santosh (2017). Reformation of capital market &review of capital formation- an analytical approach, Mangalmay Journal of Management & Technology ISSN No. 2230-729X Vol. 7, page no. 116-121
  • Dash, M., (2017). Challenges for building a sustainable business, Bloomsbury Publishing India Pvt Ltd, ISBN:978-93-87471-30-6, Page no53-57