Marketing in the Digital Era: Key Trends and Skills Taught in Advanced Graduation Courses
Introduction: The digital era has revolutionized the field of marketing, transforming how businesses reach, engage, and connect with their audiences. With the proliferation of digital technologies, social media platforms, and data analytics, marketers today must navigate an ever-evolving landscape that requires a blend of creativity, technical expertise, and strategic thinking. At Jaipuria School of Business, […]