The facilitators of your success
Marketing
PhD (Marketing), IIM Ahmedabad Alumni
20 Years [13 Years Industry (Vodafone, Reliance Communications, HCL), & 7 + Years Academics]
‘TTeacher by Instinct, Researcher by Training & Institutional Builder by Experience’
Dr Nitin Kr Saxena combines industry know-how with solid academic skill at Jaipuria School of Business. He is PhD in Brand Management and an Alumnus of IIM Ahmedabad. Dr Saxena spent 13 years building brands at Vodafone, Reliance, Idea and HCL. Seven years ago, he turned to teaching so that students could learn from both his boardroom stories and research work.
As Dean (Academics), he leads curriculum design, faculty development, quality assurance, and process-building. He has shifted every subject to an outcome-based format, added credits in line with the National Education Policy, and set up industry panels that keep lessons current. Regular data checks make sure the institute meets all AICTE, NBA and SAQS standards while staying focused on students.
Dr Saxena has written three books, 36 journal papers and seven global case studies. His work has been funded by IIM Ahmedabad and shared at conferences in the United States, Singapore, Dubai and top IIMs and IITs. He also writes for India Today, Hindustan Times, Education World and The Pioneer, explaining how technology and branding shape modern business and higher learning.
Since 2020 he has run more than 18 workshops for teachers on design thinking, research ethics, social-media marketing and Excel-based data analysis, spreading practical skills across campuses. Awards such as the CEGR Young Faculty Award (2023), ICBM Best Professor in Marketing Analytics (2018) and a Best Ph.D. Thesis prize show how his ideas turn into clear results. Dr Saxena has also been honoured with Jaipuria Excellence Award for leading academic and accreditation work with compassion and clarity
Driven by a simple belief—that the best business schools mix hands-on work with strong quality systems—Dr Saxena aims to help every Jaipuria student grow into a flexible thinker and reliable professional while raising the institute toward the top tier of Indian management education.

Dr. Nitin Kr Saxena
Dean Academics & Professor of Marketing